Alexander Ash Consulting Ltd
25/04/2024
Project-based
Alexander Ash are currently working with a global conglomerate firm who are looking for a Head of Digital Trading strategy to join their multi-disciplinary team. Within the organisation you will be responsible for broadening the organisations understanding of performance and sales/profit opportunities. This is an exciting opportunity for any Head of Digital Trading strategy professional who is dedicated and will seek to identify improvements and efficiency's, while utilising new technologies and existing tools as the organisation takes on one of it's biggest bodies of work. Responsibilities Establish a deep knowledge of who the organisations digital customer is and what is driving their behaviour, utilising internal and external segmentations and data. Define a strategy which allows the organisation to deliver digital customer events, drive sales, customer engagements and cross-brand relationships. Develop and execute a comprehensive digital trading strategy across the retail Online business, driving improvements in digital revenue growth and customer satisfaction in line with business targets for Groceries Online. Ensure the team are utilising all the tools and insights available to them to drive stronger digital metrics and commercial outcomes. Supports the supplier revenue strategy and delivery of targets.